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TräffBildTitelFörfattare (1st/rad)TrycktBeskrivningIdentifiering
Google Books
1Services MarketingJochen Wirtz2016-03-29Services Marketing: People, Technology, Strategy is the eigh...ISBN-13:194465903X
2Services Marketing Interactive ApproachRaymond P. Fisk2013-02-15Interactive Services Marketing covers the essentials of serv...ISBN-13:1285663446
3Services MarketingC. Bhattacharya2009While most books on marketing and services are readable, ver...ISBN-13:9788174464774
4Service Marketing: Concepts & PracticesKapoor2011ISBN-13:9780070700697
5Services Marketing: Concepts, Strategies, & CasesK. Douglas Hoffman2016-01-01Readers examine the use of services marketing as a competiti...ISBN-13:1285429788
6Services Marketing:RaoThe second edition of Services Marketing, with an enhanced c...ISBN-13:9332511551
7Services Marketing and ManagementAudrey Gilmore2003-06-02This text provides an overview of the characteristics and un...ISBN-13:9780761941583
8Services Marketing: Text and Cases, 2/eHarsh V. Verma2012ISBN-13:9788131754474
9Professional Services MarketingWilliam Winston2013-10-18The days of professionals simply hanging a shingle and waiti...ISBN-13:1317953150
10Services MarketingZeithamlISBN-13:9780070660076
11Professional Services MarketingMike Schultz2013-06-04"Professional Services Marketing is a fully field-tested and...ISBN-13:1118604342
12Services MarketingDavid L. Kurtz1998Services Marketing This practical guide is the first to take...IND:30000056305026
13Services MarketingAlan Wilson2016-04This textbook provides a comprehensive review and analysis o...ISBN-13:9780077169312
14Services Marketing 2ERajendra Nargundkar2006-05-01ISBN-13:9780070616318
15Services MarketingValarie A. Zeithaml2009Services Marketing, 5/e, recognizes that services present sp...ISBN-13:9780071263931
16Health Services MarketingRichard K. Thomas2007-10-30For today’s busy health care professional, clinical expert...ISBN-13:0387736069
17Customer-centered Telecommunications Services MarketingKaren G. Strouse2004Offering telecom service providers a survival strategy based...ISBN-13:9781580538558
18Handbook of Services Marketing and ManagementTeresa Swartz2000The Handbook is organized in six major sections: The service...ISBN-13:9780761916123
19Services Marketing 3ENargundkar2010ISBN-13:9780070682122
20SERVICES MARKETINGR. SRINIVASAN2014-08-01Services are widely used by people practically in all aspect...ISBN-13:8120350340
21Services MarketingK. Rama Moahana Rao2011ISBN-13:9788131732250
22Services MarketingChristopher Lovelock2015-05-20"Services Marketing is well known for its authoritative pres...ISBN-13:1486004768
23Services MarketingRavi Shanker2002Services Marketing: Text & Readings is an anthology of origi...ISBN-13:9788174462671
24Financial Services MarketingChristine Ennew2007-01-18Financial Services Marketing: an international guide to prin...ISBN-13:1136403043
25Professional Services MarketingMike Schultz2013-05-15A proven approach to revenue-generating marketing and client...ISBN-13:1118688430
26Services MarketingSteve Baron1995-09-13ISBN-13:1349241741
27Services Marketing ManagementPeter Mudie2012-06-25Services Marketing Management builds on the success of the p...ISBN-13:1136366792
28Concise Encyclopedia of Professional Services MarketingKenneth E. Clow2009-01-12Concise Encyclopedia of Professional Services Marketing prov...ISBN-13:1135695121
29Services MarketingJohn E. G. Bateson2011Bateson and Hoffman's SERVICES MARKETING, 4e, International ...ISBN-13:9780538476454
30The Routledge Companion to Financial Services MarketingTina Harrison2014-12-05Interest in Financial Services Marketing has grown hugely ov...ISBN-13:1134095554
31Services Marketing Self-Portraits: Introspections, Reflectio...Raymond P. Fisk2012-03-15ISBN-13:161311317X
32Innovations in Services Marketing and Management: Strategies...Goyal, Anita2013-10-31Modern corporations face a variety of challenges and opportu...ISBN-13:1466646721
33Services MarketingKaren P. Gonçalves1998In Services Marketing, Gon?alves uncovers and examines how t...PSU:000032473087
34Services Marketing and ManagementBalaji B.2002Concept Of Service | Service Characterristics | Service Expe...ISBN-13:9788121921619
35Services MarketingWilliam Chitty2019-01-07Services Marketing Second Edition helps students understand ...ISBN-13:9780190303167
36Services MarketingChristopher H Lovelock2015Services Marketing is well known for its authoritative prese...ISBN-13:9781486002702
37Principles of Services MarketingAdrian Palmer1994-01-01Principles of Services Marketing provides a comprehensive co...ISBN-13:9780077077464
38Asian Dimensions of Services MarketingEsther P. Y. Tang2002Explore current trends in the Asian service industry! Asian ...ISBN-13:9780789016911
39Services marketingChristopher H. Lovelock1996UOM:39076001749642
40Service Industries MarketingGillian Hogg1998This collection examines a wide range of topics and methodol...ISBN-13:9780714648880
Libris
1Marketing1993Marketing
2Services marketing : integrating customer focus across the f...Wilson, Alan M.2016Services marketing : integrating customer focus across the f...
3Services marketing : integrating customer focus across the f...cop. 2012Services marketing : integrating customer focus across the f...
4Services marketing : integrating customer focus across the f...cop. 2008Services marketing : integrating customer focus across the f...
5Principles & practice of marketingBlythe, JimArrayPrinciples & practice of marketing
6Services marketing : integrating customer focus across the f...Zeithaml, Valarie A.2009Services marketing : integrating customer focus across the f...
7Marketing [Elektronisk resurs]Christopher, Martin2003Marketing [Elektronisk resurs]
8Marketing [Elektronisk resurs]c1968-Marketing [Elektronisk resurs]
9Services marketing : people, technology, strategyLovelock, Christopher H.[2016]Services marketing : people, technology, strategy
10Bank marketing1972-Bank marketing
11Marketing : real people, real decisions2009Marketing : real people, real decisions
12Services marketing [Elektronisk resurs] managing the service...Bruhn, Manfred2006Services marketing [Elektronisk resurs] managing the service...
13Services marketing : integrating customer focus across the f...Zeithaml, Valarie Acop. 2000Services marketing : integrating customer focus across the f...
14Professional services marketingMorgan, Neil A.1991Professional services marketing
15MarketingBaines, Paul, 1973-ArrayMarketing
16Services marketingWoodruffe, Helen1995Services marketing
17Marketing planning for servicesMcDonald, Malcolm1996Marketing planning for services
18Services marketing : people, technology, strategyLovelock, Christopher H.ArrayServices marketing : people, technology, strategy
19Services marketing : integrating customer focus across the f...Zeithaml, Valarie A.c2013Services marketing : integrating customer focus across the f...
20Services Marketing : integrating customer focus across the f...Zeithaml, Valarie A.ArrayServices Marketing : integrating customer focus across the f...
21Marketing [Elektronisk resurs]2018Marketing [Elektronisk resurs]
22Services marketingZeithaml, Valarie A.1996Services marketing
23ABA bank marketing [Elektronisk resurs]2001-ABA bank marketing [Elektronisk resurs]
24Services marketingChitty, William2012Services marketing
25Insurance marketing : services and relationshipsGidhagen, Mikael, 1969-1998Insurance marketing : services and relationships
26Services marketing : text, cases & readingsLovelock, Christopher H.cop. 1984Services marketing : text, cases & readings
27Marketing [Elektronisk resurs]McMurtry, Jeanette Maw2017Marketing [Elektronisk resurs]
28Marketing news : reporting on the marketing profession1967-Marketing news : reporting on the marketing profession
29Services marketing : concepts, strategies & casesHoffman, K. Douglascop. 2006Services marketing : concepts, strategies & cases
30Marketing [Elektronisk resurs]Reinhard Hünerberg1984Marketing [Elektronisk resurs]
31ServicesHatcher, Andrewcop. 2013Services
32Services marketing : text and casesBaron, Steve2009Services marketing : text and cases
33Marketing strategies for services : globalization, client-or...1994Marketing strategies for services : globalization, client-or...
34Marketing health services [Elektronisk resurs]c1997-Marketing health services [Elektronisk resurs]
35Relationship marketing : bringing quality, customer service ...Christopher, Martin1991Relationship marketing : bringing quality, customer service ...
36Marketing services : a study of the marketing function of se...Grönroos, Christian, 1947-1979Marketing services : a study of the marketing function of se...
37MKTG9Lamb, Charles W.[2016]MKTG9
38Services marketing : managing the service value chainBruhn, Manfred2006Services marketing : managing the service value chain
39Marketing [Elektronisk resurs]uuuu-uuuuMarketing [Elektronisk resurs]
40Marketing [Elektronisk resurs]uuuu-uuuuMarketing [Elektronisk resurs]
SwePub
1Services marketing : A contemporary approachBerndt, Adele, 1966-, Boshoff, Christo 2018Services marketing : A contemporary approach
2International services marketing strategies : customer attit...Nilvander, Frida,International services marketing strategies : customer attit...
3Relationship marketing Past, present, and futureGummerus, Johanna, von Koskull, Catharina, Kowalkowski, Christian, 1978-, Relationship marketing Past, present, and future
4Marketing perspectivesHultman, Claes, 1947-, Hills, Gerald E., 2006Marketing perspectives
5Insurance marketing services and relationshipsGidhagen, Mikael, 1969-,1998Insurance marketing services and relationships
6Critical Business Episodes : The Criticality of Damage Adjus...Gidhagen, Mikael, 1969-, Edvardsson, Bo, Professor, 2002Critical Business Episodes : The Criticality of Damage Adjus...
7Sensory marketingHultén, Bertil, Broweus, Niklas, van Dijk, Marcus, 2009Sensory marketing
8Marketing 305 : Services Marketing and Management – Innova...Windahl, Jenny, 1972-,Marketing 305 : Services Marketing and Management – Innova...
9Rhetorical business a study of marketing work in the spirit ...Nilsson, Tomas,2015Rhetorical business a study of marketing work in the spirit ...
10International services marketing : What can be learnt from a...Hyder, Akmal, 1952-, Fregidou-Malama, Maria, 1944-, International services marketing : What can be learnt from a...
11Rhetorical business – A study of marketing work in the spi...Nilsson, Tomas,2015Rhetorical business – A study of marketing work in the spi...
12”Varför ska vi heta som vårt hus?” En studie av markna...Perotti, Anna Sofia”Varför ska vi heta som vårt hus?” En studie av markna...
13Designing Interactive Value Development: Perspectives and St...Sweet, Patrick L,2001Designing Interactive Value Development: Perspectives and St...
14Towards the development of knowledge-based marketing : how t...Caesarius, Leon Michael, 1971-, Hohenthal, Jukka, 2011Towards the development of knowledge-based marketing : how t...
15An assessment of the empirical characteristics of top journa...Svensson, Göran, Tronvoll, Bård, Slåtten, Terje, An assessment of the empirical characteristics of top journa...
16Adaptation in international service marketing Standardizatio...Nilvander, Frida, 1983-, Hyder, Akmal, 2011Adaptation in international service marketing Standardizatio...
17Technology and financial services : Marketing in times of U-...Morrison, Stacey, Pitt, Leyland, Kietzmann, Jan Technology and financial services : Marketing in times of U-...
18Video Game Marketing : A student textbookZackariasson, Peter, Dymek, Mikolaj, 2016Video Game Marketing : A student textbook
19From product to Service and Experience and back : How tra...Philipson, Sarah,From product to Service and Experience and back : How tra...
20The value of mobile marketing for consumers and retailers a ...Ström, Roger, 1963-, Vendel, Martin, 1963-, The value of mobile marketing for consumers and retailers a ...
21[Marketing and undernourished elderly]Schneede, Jörn,[Marketing and undernourished elderly]
22Adjusting Classic Marketing Lenses on Retail Supply Chain Ma...Jafari, Hamid, Nyberg, Anna, Hertz, Susanne, Adjusting Classic Marketing Lenses on Retail Supply Chain Ma...
23The risks of providing services Differential risk effects of...Nordin, Fredrik, Kindström, Daniel Kowalkowski, Christian Rehme, Jakob The risks of providing services Differential risk effects of...
24Young-elderly and digital servicesAllmér, Hans, 1958-, Råberg, Michael, 1966-, 2013Young-elderly and digital services
25Destination: A circular tourism economy a handbook for trans...Manniche, Jesper, Topsø Larsen, Karin, Brandt Broegaard, Rikke, Holland, Emil, Destination: A circular tourism economy a handbook for trans...
26Introduction to services marketingdu Plessis, Flip Berndt, Adele, 1966-, Introduction to services marketing
27Exit Services Marketing – Enter Service MarketingGummesson, Evert,Exit Services Marketing – Enter Service Marketing
28Exit Services Marketing - Enter Service MarketingGummesson, Evert,Exit Services Marketing - Enter Service Marketing
29Service Encounters in 2015 : Desires and Needs of Future Cus...Salomonson, Nicklas, Lind, Mikael, Service Encounters in 2015 : Desires and Needs of Future Cus...
30Service Encounters in 2015 : Desires and Needs of Future Cus...Salomonson, Nicklas, Lind, Mikael, Service Encounters in 2015 : Desires and Needs of Future Cus...
31Service Encounters in 2015 : Desires and Needs of Future Cus...Salomonson, Nicklas, Lind, Mikael, 2008Service Encounters in 2015 : Desires and Needs of Future Cus...
32Services marketing in a cross-cultural environment : the cas...Hyder, Akmal S., 1952-, Fregidou-Malama, Maria, 1944-, Services marketing in a cross-cultural environment : the cas...
33Balance between auditing and marketing an explorative studyBroberg, Pernilla, 1981-, Umans, Timurs, 1981-, Gerlofstig, Carl, Balance between auditing and marketing an explorative study
34Balance between auditing and marketing an explorative studyBroberg, Pernilla, 1981-, Umans, Timurs, 1981-, Gerlofstig, Carl, Balance between auditing and marketing an explorative study
35Balance between auditing and marketing an explorative studyBroberg, Pernilla, 1981-, Umans, Timurs, 1981-, Gerlofstig, Carl, Balance between auditing and marketing an explorative study
36Technology acceptance attitudes towards cashfree bankingNilvander, Frida, 1983-,Technology acceptance attitudes towards cashfree banking
37Relationship marketing in the fitness field : a Bourdieu-ins...Sandell, Michaela, Lagrosen, Stefan, 2007Relationship marketing in the fitness field : a Bourdieu-ins...
38Relationship marketing in the fitness field : a Bourdieu-ins...Sandell, Michaela, Lagrosen, Stefan, 2007Relationship marketing in the fitness field : a Bourdieu-ins...
39Fading customer relationships in professional servicesÅkerlund, Helena,Fading customer relationships in professional services
40Financial Services Marketing and ConsumptionHarrison, Tina Lilford, Neil, Financial Services Marketing and Consumption

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