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TräffBildTitelFörfattare (1st/rad)TrycktBeskrivningIdentifiering
Google Books
1The Marketing BookMichael J. Baker2016-04-14The Marketing Book is everything you need to know but were a...ISBN-13:1134506120
2MarketingRichard Sandhusen2000Thoroughly revised and expanded, this book covers the modern...ISBN-13:9780764112775
3MarketingPaul Baines2011Linked to an online resource centre and instructor's DVD, th...ISBN-13:019957961X
4What is Marketing?Alvin J. Silk2006Successful marketing requires a deep knowledge of customers,...ISBN-13:1422104605
5MarketingRobert D. Hisrich2000Emphasis in this series is on practical day-by-day operation...ISBN-13:9780764114045
6Marketing ManagementRamaswamy2013ISBN-13:1259026418
7Fresh Perspectives: Marketing2006ISBN-13:9781868912902
8Marketing Management
9Marketing ManagementS. Jayachandran2004-05-01This book is appropriate as a core textbook for Marketing Ma...ISBN-13:9788174463623
10Environmental MarketingMichael J. Polonsky1995Environmental Marketing: Strategies, Practice, Theory, and R...ISBN-13:9781560249276
11Marketing in the 21st CenturyBruce David Keillor2007-01-01A comprehensive overview of current trends, issues, ideas, a...ISBN-13:0313086435
12Marketing Management: Text and Cases Indian ContextTapan K. Panda2009-01-01ISBN-13:9788174465481
13MarketingMichael John Baker2001ISBN-13:9780415213974
14The Marketing PlanJohn Westwood2002A well-devised marketing plan can improve a company's perfor...ISBN-13:9780749437480
15Introduction to MarketingJohan Strydom2005-09-01With a full explanation on the basic principles of marketing...ISBN-13:9780702165115
16Marketing ManagementM. C. Cant2009Focusing on the environment, market research, buyer behavior...ISBN-13:9780702171888
17Business to Business Marketing ManagementJim Blythe2005This pioneering new text covers current theories on business...ISBN-13:9781844800018
18Strategic Marketing Management, 9th EditionChernev, Alexander2018-01-01ISBN-13:1936572184
19Basic Finance for MarketersSteve Carter1997ISBN-13:9789251039656
20MarketingDavid Stokes2008“The chapters are very contemporary and address the curren...ISBN-13:9781844805525
21MarketingPhilip Kotler2015-05-20The ultimate resource for marketing professionals Today’s ...ISBN-13:1486001777
22Marketing and BrandingS. Ramesh Kumar2007-01-01ISBN-13:9788131700976
23The Psychology of MarketingGerhard Raab2010Marketers and those aspiring to be marketers will find this ...ISBN-13:9780566089039
24Marketing for Attorneys and Law FirmsWilliam J. Winston1993Marketing for Attorneys and Law Firms presents timely topics...ISBN-13:9781560243243
25Marketing StrategySteven P. Schnaars1998The essential marketing text for business students and profe...ISBN-13:0684831910
26The Fundamentals of MarketingEdward Russell2010The Fundamentals of Marketing by Edward Russell is a guide t...ISBN-13:2940373728
27Understanding Business Marketing and PurchasingDavid Ford2002This book is aimed at students, instructors, researchers and...ISBN-13:9781861527691
28Connected MarketingJustin Kirby2006Connected Marketing is a business book about the state of th...ISBN-13:075066634X
29Marketing in Travel and TourismVictor T. C. Middleton2009Marketing in Travel and Tourism aims to guide and support re...ISBN-13:0750686936
30The Service-dominant Logic of MarketingRobert F. Lusch2006-01-01Presents a challenging paradigm for the marketing discipline...ISBN-13:9780765614902
31Science in marketingGeorge Schwartz1965UOM:39015001311813
32MarketingJames Burrow2008-01-15MARKETING 3E is a revised edition that presents marketing as...ISBN-13:0538446641
33Introduction to Sport MarketingAaron C.T. Smith2014-12-17Introduction to Sport Marketing is an accessible and engagin...ISBN-13:1317691458
34Make A Difference With Your Marketing: Teach YourselfJonathan Gabay2010-02-26Make a Difference with your Marketing will help you take you...ISBN-13:1444129538
35MarketingRay Wright1999This exciting introductory book covers both a theoretical an...ISBN-13:9781861525260
36Marketing and Promotional StrategyDarren Gelder2003This series of six core module texts and five new optional u...ISBN-13:9780748771110
37Handbook of Marketing StrategyVenkatesh Shankar2012This authoritative, comprehensive, and accessible volume by ...ISBN-13:1781005222
38Essentials of MarketingPaul Baines2013Do your students need a fresh and concise introduction to ma...ISBN-13:0199646503
39International Marketing Mix ManagementTobias Richter2012For years academicians and marketing directors have debated ...ISBN-13:3832530983
40Marketing CommunicationsLudi Koekemoer2004Six marketing communication tools—advertising, personal se...ISBN-13:9780702165092
Libris
1Harvard business review on marketing2001Harvard business review on marketing
2Marketing : broadening the horizons2006Marketing : broadening the horizons
3Marketing1993Marketing
4Marketing magazine [Elektronisk resurs]c1993-Marketing magazine [Elektronisk resurs]
5Management & Marketing Journal [Elektronisk resurs]Management & Marketing Journal [Elektronisk resurs]
6Marketing1993Marketing
7Rethinking marketing : towards critical marketing accounting...1999Rethinking marketing : towards critical marketing accounting...
8Marketing : monthly journal of the Institute of marketingc1962-1974Marketing : monthly journal of the Institute of marketing
9Management & Marketing [Elektronisk resurs]Management & Marketing [Elektronisk resurs]
10MARKETING MAGAZINE; FOR ADVERTISING, MARKETING & MEDIA EXECU...MARKETING MAGAZINE; FOR ADVERTISING, MARKETING & MEDIA EXECU...
11Marketing bulletin1959-Marketing bulletin
12Marketing : journal of research and management2005-2010Marketing : journal of research and management
13Marketing research and practice : proceedingsEuropean Marketing Academy. Conference Stockholm : 1998)1998Marketing research and practice : proceedings
14Principles & practice of marketingBlythe, Jim,Principles & practice of marketing
15Marketing : an introduction2015Marketing : an introduction
16Marketing : Zeitschrift für Forschung und PraxisMarketing : Zeitschrift für Forschung und Praxis
17Marketing [Elektronisk resurs]Hackley, Chris.2009Marketing [Elektronisk resurs]
18Marketing [Elektronisk resurs]c1968-Marketing [Elektronisk resurs]
19Marketing research and practice : proceedingsEuropean Marketing Academy. Conference Stockholm : 1998)1998Marketing research and practice : proceedings
20Marketing1993Marketing
21Dunod entreprise1984-Dunod entreprise
22Praktičeskij marketing : poleznye sovety dlja ženšči...Hedenstedt, Birgitta2007Praktičeskij marketing : poleznye sovety dlja ženšči...
23Marketing classics : a selection of influential articlescop. 1991Marketing classics : a selection of influential articles
24The Blackwell encyclopedia of management2005The Blackwell encyclopedia of management
25Marketing research and practice : proceedingsEuropean Marketing Academy. Conference Stockholm : 1998)1998Marketing research and practice : proceedings
26Practical marketing : winning tips for women entrepreneursHedenstedt, Birgitta2007Practical marketing : winning tips for women entrepreneurs
27Marketing : London. 1931Marketing : London. 1931
28MarketingMercer, David1996Marketing
29Marketing : creating and keeping customers in an e-commerce ...Zikmund, William G2000, cop. 2001Marketing : creating and keeping customers in an e-commerce ...
30Marketing [Elektronisk resurs]Moore, Karl.2009Marketing [Elektronisk resurs]
31Destination marketing : scopes and limitations = Marketing d...Association internationale d'experts scientifique du tourisme. 1998)1998Destination marketing : scopes and limitations = Marketing d...
32Marketing : real people, real decisions2009Marketing : real people, real decisions
33Digital marketingChaffey, Dave, 1963-Digital marketing
34Critical marketing : contemporary issues in marketingCritical marketing : contemporary issues in marketing
35JOURNAL OF DATABASE MARKETING [Elektronisk resurs]JOURNAL OF DATABASE MARKETING [Elektronisk resurs]
36Marketing encyclopedia : issues and trends shaping the futur...cop. 1995Marketing encyclopedia : issues and trends shaping the futur...
37Marketing : concepts and strategiesMarketing : concepts and strategies
38Décisions Marketing [Elektronisk resurs]Décisions Marketing [Elektronisk resurs]
39Marketing : concepts and strategies[2005] cop. 2006Marketing : concepts and strategies
40MarketingBaines, Paul, 1973-,cop. 2014Marketing
SwePub
1Marketing  : broadening the horizonsLagrosen, Stefan, 1960-, Svensson, Göran 2006Marketing  : broadening the horizons
2Marketing sensorial : o marketing dos sentidosRodrigues, Clarinda, Hultén, Bertil, Marketing sensorial : o marketing dos sentidos
3Marketing perspectivesHultman, Claes, 1947-, Hills, Gerald E., 2006Marketing perspectives
4Sensory Marketing : Theoretical and Empirical GroundsHultén, Bertil,2015Sensory Marketing : Theoretical and Empirical Grounds
5Relationship marketing Past, present, and futureGummerus, Johanna, von Koskull, Catharina, Kowalkowski, Christian, 1978-, Relationship marketing Past, present, and future
6Kotler and Borden are not Dead : – Myth of Relationship Ma...Zineldin, Mosad, Philipson, Sarah, Kotler and Borden are not Dead : – Myth of Relationship Ma...
7Entrepreneurial marketing : conceptual and empirical researc...Hills, Gerald, E., 1945-, Hultman, Claes M., 1947-, Entrepreneurial marketing : conceptual and empirical researc...
8Sensory Marketing : the Multi-Sensory-Brand Experience Conce...Hultén, Bertil,Sensory Marketing : the Multi-Sensory-Brand Experience Conce...
9Marketing and organizational learning - exploring the connec...Lagrosen, Stefan, 1960-,Marketing and organizational learning - exploring the connec...
10Images of Responsible Consumers: Organizing the Marketing of...Fuentes, Christian,Images of Responsible Consumers: Organizing the Marketing of...
11Future directions of marketing knowledge : proposing an enri...Lagrosen, Stefan, 1960-, Svensson, Göran, Future directions of marketing knowledge : proposing an enri...
12Transcendental Marketing : A Conceptual Framework and Empiri...Nordin, Fredrik, 1967-,Transcendental Marketing : A Conceptual Framework and Empiri...
13Sensory marketingHultén, Bertil, Broweus, Niklas, van Dijk, Marcus, 2009Sensory marketing
14Inside Marketing : Practices, Ideologies, DevicesJansson, Johan, 1973-,Inside Marketing : Practices, Ideologies, Devices
15Rhetorical business – A study of marketing work in the spi...Nilsson, Tomas,2015Rhetorical business – A study of marketing work in the spi...
16Sensory Marketing : The Multi-Sensory Brand ExperienceHultén, Bertil,Sensory Marketing : The Multi-Sensory Brand Experience
17Who performs marketing? Dimensions of agential variation in ...Hagberg, Johan, Kjellberg, Hans Who performs marketing? Dimensions of agential variation in ...
18Re‐evaluating the marketing conceptSvensson, Göran, 1961-,Re‐evaluating the marketing concept
19Applied Strategic MarketingBerndt, Adele, 1966-,Applied Strategic Marketing
20Mobile marketing A literature review on its value for consum...Roger, Ström, 1963-, Vendel, Martin, 1963-, John, Bredican, Ström, Roger Mobile marketing A literature review on its value for consum...
21Place Marketing : A Study of a Place Marketer's use of its N...Awuah, Gabriel, Reinert, Venilton, Place Marketing : A Study of a Place Marketer's use of its N...
22Glocal Marketing : think globally and act locallyAndersson, Svante, Svensson, Göran, 2009Glocal Marketing : think globally and act locally
23Video Game Marketing : A student textbookZackariasson, Peter, Dymek, Mikolaj, 2016Video Game Marketing : A student textbook
24Balance between auditing and marketing an explorative studyBroberg, Pernilla, 1981-, Umans, Timurs, 1981-, Gerlofstig, Carl, Balance between auditing and marketing an explorative study
25Marketing ResearchBerndt, Adele, 1966-, Petzer, Danie, 2012Marketing Research
26Information technology utilization for industrial marketing ...Ekman, Peter, Erixon, Cecilia, Thilenius, Peter, Information technology utilization for industrial marketing ...
27Marketing strategy : Towards a new paradigm for sustaining f...Lee, Alvin, Edwards, Mark G., 2013Marketing strategy : Towards a new paradigm for sustaining f...
28Sustainable marketing : How social, environmental and econom...Ottosson, Mikael, 1980-, Parment, Anders, 1972-, 2015Sustainable marketing : How social, environmental and econom...
29Masochistic Marketing : Volvo Australia’s not ‘so safe...Svensson, Göran, 1961-, Wood, Greg, Callaghan, Michael, Masochistic Marketing : Volvo Australia’s not ‘so safe...
30E-marketing and customer perceived value in travel and touri...Lexhagen, Maria,2009E-marketing and customer perceived value in travel and touri...
31Generational Marketing :  Generation Y and Consumer Behavio...Parment, Anders, 1972-,2011Generational Marketing :  Generation Y and Consumer Behavio...
32Internal marketing : A way of improving service qualityGudmundsson, Anna, Lundberg, Christine 2001Internal marketing : A way of improving service quality
33Project marketing to Africa : lessons from the case of IVO T...Owusu, Richard A., 1960-,Project marketing to Africa : lessons from the case of IVO T...
34Towards the development of knowledge-based marketing : how t...Caesarius, Leon Michael, 1971-, Hohenthal, Jukka, 2011Towards the development of knowledge-based marketing : how t...
35Adaptation in international service marketing Standardizatio...Nilvander, Frida, 1983-, Hyder, Akmal, 2011Adaptation in international service marketing Standardizatio...
36Marketing Performativity: Theories, practices and devicesMason, Katy Kjellberg, Hans Hagberg, Johan, 1973-, 2017Marketing Performativity: Theories, practices and devices
37Information technology utilization for practical marketing a...Ekman, Peter, Erixon, Cecilia, Thilenius, Peter, Information technology utilization for practical marketing a...
38Acting in a Globalized World : Marketing PerspectiveAwuah, Gabriel, 1954-,Acting in a Globalized World : Marketing Perspective
39Place marketing : a cross-country study os a place marketer'...Awuah, Gabriel Baffour, Reinert, Venilton, 2009Place marketing : a cross-country study os a place marketer'...
40Place marketing : A study of a place marketer's use of its n...Awuah, Gabriel Baffour, Reinert, Venilton, 2010Place marketing : A study of a place marketer's use of its n...

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